Devenish expands into Australia

22nd February 2021

Devenish expands into Australia

International sustainable solutions company increases presence in Australian market with appointment of new Area Manager

Global agri technology company Devenish has expanded its business operations in Australia and New Zealand, with the appointment of Russell Trainor to the new role of Area Manager for Australasia.

Headquartered in the UK, Devenish is recognised as a leading provider of environmental, animal and human health solutions, and a key influencer in driving health and sustainability throughout the food chain in response to the growing consumer demand for safe, nutritious food.

Supported by the wider Devenish team including technical and product specialists, Russell will be responsible for driving business, sales growth and managing key accounts in Australia and New Zealand.

Speaking about the appointment, Ian Atterbury, Managing Director, Devenish International added:

"Devenish has been working within the Asia Pacific region for many years, and we are delighted to welcome Russell to the team to spearhead our growth within the Australasian market.

"With a diverse background in animal agriculture, biotech and financial business analysis, Russell brings a range of skills and experience which make him well placed to help further grow our business in the region. I would like to wish him all the best in this exciting new role."

Russell Trainor, Area Manager for Australasia, Devenish said:

"I am looking forward to working with colleagues from across the globe in delivering innovative, sustainable animal nutrition solutions for producers here in Australia and New Zealand.

"There are a number of commonalities shared between the Australasian region and Devenish's home markets of the UK and Ireland. We share a focus on consumer and animal friendly solutions, as well as a passion for profitable sustainable farming practices which includes research and development work into carbon neutral farming.

"Devenish is already collaborating with several leading Australian businesses, and we look forward to further developing these relationships going forward."

A specialist in sustainable food solutions, Devenish leads pioneering science-based research and development that focuses on improving animal health and welfare without the use of antibiotics.

As part of the company's global growth strategy, Devenish continues to increase its presence in new international markets and has recently filled new roles in South Africa.

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