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Within the petfood industry, gut health claims are among the most popular made by brands. Mintel reported that almost a quarter of all pet food product launches in 2023 carried a digestive health claim. This takes the familiar route of following trends in the human food industry with pets frequently being seen as members of the family. The up-close and personal relationship most owners have with their pets means they quickly become aware of changes in their scent, and that of their excrement.
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The dry period is a rest time for the cow during the lactation cycle and is of paramount importance for the health and well-being of the animal. The impact of key management decisions taken during this time will be felt throughout the next lactation of the cow.
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With multiple global reports showing increasing levels of mycotoxins, it is important we provide pet owners with a level of protection against the threat of ill health. SmartShieldCA can do just that.
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Devenish Nutrition Group, the animal nutrition specialists based in Belfast Northern Ireland, can today confirm that it has completed the sale of its North America division, Devenish LLC, and related assets to the South Korean based agricultural and biotechnology Group, Easy Bio Corporation.
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Global agri-technology company Devenish has expanded its ruminant team with the appointment of Michael Slattery as Ruminant Sales Manager, with responsibility across the island of Ireland.
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